WHAT WE DID
- Creative Development
- Casting
- VFX Pre-Vis
- Preproduction
- Production
BRIEF
The goal: communicate the agility, reliability, and empathy of Capital One when it comes to small business banking. ISL and Capital One wanted it to be relatable, not aspirational; this wasn’t supposed to be some glamorous idealization of small business - it was about the day in, and day out.
So naturally, we filmed in Baltimore. We took the ordinary and supercharged it - snappy shots of printouts, powerpoint presentations, a coffee break, in the same way Capital One powers the everyday for small businesses.
THE SMOOTHEST
EXPENSE REPORT SHOTS YOU’LL EVER SEE.
Capital One: Your Business Bank
OUR RESULTS
We produced three different :15 spots, generated millions of impressions on socials, pre-roll, and Linkedin, and almost made corporate life cool again.
!!! FOOTER SCRIPTS BELOW – DO NOT DELETE !!!