WHAT WE DID

Creative Direction
Concept Development
Scripting
Pre-production
Production
Post-production
Animation

CHALLENGE

The summer games on TikTok are massive. Both athletes and fans alike start flocking to TikTok months before the games begin for content and conversation. TikTok needed to get the word out in a big way.

APPROACH

With a multi-faceted approach, we worked with TikTok to create a suite of content that would capture a wide audience of Olympics loving fans and brands. From animated explainer videos to “day in the life” docuseries following athletes, we helped design a content strategy that painted the full picture of what Olympics on TikTok are all about.