NIANTIC + GUCCI +

THE NORTH FACE

WHAT WE DID

  • Production 

  • Motion Graphics / VFX
Post
  • Production

WHAT WE DID

Three brand leaders and pioneers of their respective industries came together via Pokemon (?!) for a collab that was as successful as it was unique. We partnered on this one with Advoc8, a DC-based agency who tasked us with writing, designing, and animating a video case study for the project. We dusted off our Gameboys (for research purposes, promise) and put together a case study worthy of the partnership itself.

APPROACH

Working retroactively for a case study presents its own unique set of problems - you have to track down media, measurables, and messaging for something that’s maybe already left the collective consciousness of the agency that’s hired you. We also had to track down the Twitch streamers and gaming influencers who participated in the collaboration to get quotes and sound bytes, and those sometimes aren’t the most responsible or available types. 


We devised an animation-forward approach that would present the work energetically, and leave room for stats, headlines, and some fun sound-ups.

must-watch

A CHARIZARD

IS WORTH HOW

MUCH NOW??

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LIKE WHAT YOU SEE?

LET'S GET STARTED!

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1140 3rd St. NE, FL2, Washington, DC, 20002

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