TikTok:
Automotive
OVERVIEW
Automotive content is exploding on TikTok and they needed a creative way to tell everyone, from salesmen to C-suite execs, to get in on the action. Blending inspiration from TRON and early Grand Theft Auto games, we created this animation to show auto marketers why passing on TikTok would be a big mistake.
CREDITS
Creative Direction: Kohl Threlkeld
Executive Producer: Jake Bulgarino
Producer: Donna Wood
Post: Eastward
Animation: Beatriz Diogo
Designer: Beatriz Diogo
Editorial: Matt Tanski
Sound: Colin Yarck
TYPE
Animation, Design
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